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HONOR Launches 8A: A Superior Best Value Smartphone

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PRESS RELEASE

[UK, 13 February 2019] – HONOR, the leading smartphone e-brand, today launched the HONOR 8A, an affordable smartphone that boasts a 6.09-inch Dewdrop FullView Display, 87 per cent screen-to-body ratio and offers finger gesture command features, which can be used with a one-handed grip. The sleek smartphone is also equipped with SmartPA, which amplifies sound significantly to deliver premium audio performance. The HONOR 8A is available at a fantastic price point of £139.99.  

The key features of the HONOR 8A include:

  • 6.09-inch HD+ Dewdrop FullView Display
  • SmartPA speakers combined with a dual-suspension structure
  • Long lasting 3,020 mAh battery
  • Triple card slots (i.e. Dual SIM slots and Micro-SD slot)
  • 13MP main camera with flagship level f/1.8 wide aperture; complemented by an 8MP front-facing camera
  • MT6765 high-frequency 8-core processor 
  • Built-in wireless FM Radio
  • Phone unlock using facial recognition
  • EMUI 9.0 

“We’re thrilled to launch the HONOR 8A, our latest best-value smartphone. With the HONOR 8A, we are offering a smartphone built with the highest quality technology, but at an affordable price point. The device is a perfect mixture of style and substance, as it brings both impeccable design and fantastic audio quality. We are beyond excited for our fans to get hold of the HONOR 8A,” said Michael Pan, President of HONOR Western Europe.

The ultimate visual experience

The HONOR 8A is the brand’s latest budget-friendly smartphone that packs high-end features in both design and performance. The Dewdrop notch, nestled at the top of the screen, measures a mere 3.2mm and houses the front camera, light sensor and proximity sensor. The Dewdrop notch is 71.1 per cent smaller than traditional notches and enables the screen to reach an 87 per cent screen-to-body ratio, providing users with a true full-view display. The HONOR 8A pays tribute to the classic dual-texture rear body design, featuring a glossy, glass-like finish. The HONOR 8A is available in black.

The HONOR 8A is also equipped with a display screen mode certified by TüV Rheinland – a feature that reduces blue light emitted by the screen to prevent eye fatigue.  

Unrivaled sound quality

The HONOR 8A is equipped with a dual suspension structure, a big sound cavity that delivers uniform acoustics. The phone can deliver 30 per cent more volume in comparison to its predecessors due to the built-in high power SmartPA amplifier, which boosts the HONOR 8A’s ability to deliver superior sound quality. 

Re-imagine clarity in photography

The HONOR 8A is equipped with a 13MP rear camera that has a f/1.8 wide aperture, which allows for more light entry when capturing images. In addition, the camera is also fitted with an automatic HDR mode[1] to allow for a more dynamic range and greater image details, even in night photography. On top of that, the 8MP front camera is equipped with an advanced portrait and AI algorithm that improves the quality of selfies. 

Premium technology

The HONOR 8A is optimised with the EMUI 9.0 operating system and is based on the latest Android 9 Pie. The device’s background app management algorithms are enhanced by artificial intelligence to guarantee a smooth user experience, even after extended periods of usage. The built-in 3,020mAh battery works with the 12nm 8-Core power-efficient processor and EMUI's intelligent power-saving capabilities to easily provide a full day's use[2]

The recommended retail price is £139.99. It will be available for purchase at Amazon and Carphone Warehouse from 13th February.  More retailers will be announced shortly. 

About HONOR

HONOR is a leading smartphone e-brand. The brand was created to meet the needs of digital natives through internet-optimised products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, HONOR has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.

For more information, please visit HONOR online at www.hihonor.com or follow us on:

https://www.facebook.com/honoruk

https://twitter.com/ukhonor

https://www.instagram.com/ukhonor

https://www.youtube.com/honoruk

[1] This mode will only be made available in selected versions 

[2] Based on tests conducted in HONOR Labs