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Introducing the Huawei P Smart Z 2019

Tags: Huawei, Google (NASDAQ:GOOG)

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PRESS RELEASE

London, UK — May 9, 2019 – Huawei, a world leading technology company, today announced the launch of the HUAWEI P Smart Z 2019, a new bezel-less phone featuring a pop-up camera and Full HD display.

The HUAWEI P Smart Z 2019 was designed with students and young professionals in mind, delivering a combination of advanced technology and revolutionary design, in a great value package. Equipped with the efficient Kirin 710F chipset and intelligent EMUI 9 operating system, the HUAWEI P Smart Z 2019 brings features that range from the exhilarating to the functional, including AI-supported photography, a long battery life, high-end graphics, and a noteworthy design.

An Eye-Opening 6.59-inch FullView Display

Whilst many smartphones on the market today claim to feature a "bezel-less display", they actually incorporate perforated or notched screens, undermining the principle of a seamless surface. The HUAWEI P Smart Z 2019 has taken a bold leap forward with design innovation, introducing a screen entirely free of holes, notches, or sliders, for an authentic full screen effect. 

By relocating the front camera, earpiece, and ambient light sensor, the HUAWEI P Smart Z 2019 achieves a sleek 19.5:9 screen aspect ratio, which accounts for a staggering 91% of the smartphone's body (AA/TP, Huawei lab data), making it perfect for streaming videos or gaming.

With a 2340 x 1080 Full HD display and a jam-packed pixel density of 391 PPI, the HUAWEI P Smart Z 2019 screen appears to work like a magnifying glass, conveying detail on a minute scale. The wide colour gamut of 85% results in a rich and vibrant visual experience, providing the magnified display with bold textures and vivid features.

What’s more, the HUAWEI P Smart Z 2019 is equipped with an advanced eye comfort mode, filtering out harmful blue light to prevent eye strain and fatigue. This function has passed rigorous tests for photo-biological safety and is certified by TÜV Rheinland.

Innovative Pop-Up Camera Lens

The higher screen-to-body ratio on the HUAWEI P Smart Z 2019 comes courtesy of an innovative 16MP pop-up camera. During normal use, the camera is hidden within the phone body. When the front camera is activated, for instance when taking selfies, it automatically emerges and hovers over the screen. This futuristic design elegantly solves the issue of front camera placement, resulting in the expansion of the screen's range of view in the process. 

The pop-up lens is propelled by a motor and lifting device that were developed from scratch. It takes only a second for the camera to emerge or retract, making it extremely functional and easy to use. 

Huawei has implemented strict and thorough reliability testing, to ensure that the front lens will continue to function smoothly, even after years of heavy use. The pop-up lens can withstand the strain of 100,000 repetitions without being damaged, and the front side can bear the direct force of a 12kg object. The smartphone is also endowed with an intelligent drop protection function, which automatically detects when it is in free fall and retracts the lens to the maximum extent possible to mitigate the effect of the drop.

AI-Enhanced Photography

The HUAWEI P Smart Z 2019 AI-enhanced front camera can automatically identify eight common photography scenes, including blue skies, greenery, indoor settings and snowy landscapes. The 1.0µm pixels and F/2.2 aperture flawlessly adjust the lighting and background in portrait shots, for a natural looking effect.

The front camera also features enhanced AI backlight imagery technology, an AI natural facial beautification algorithm, and 3D portrait lighting effects, which can be calibrated according to the setting and user characteristics, providing the subtlety of professional studio lighting.

The HUAWEI P Smart Z 2019 is equipped with a 16MP + 2MP double rear camera system. The 16MP main camera utilises a 6P (six-lens plastic array) design, so users can capture crystal-clear images with outstanding levels of detail and powerful light intake, for improved resolution and contrasts. The F/1.8 aperture on the 16MP camera takes in 50 percent more light than the F/2.2 aperture more commonly seen, with low noise and fast focusing. 

What’s more, the 8MP sensor can take 120° wide-angle shots, transforming vast landscapes or cluttered skylines into breathtaking images. The 2MP sensor coordinates with the primary camera to generate a lifelike depth of field in the photo, enabling SLR-quality images, whilst tools such as Night Mode and 480 FPS super slow-motion videos, bring a range of professional photography features to this affordable device. 

Powerful, Efficient and Dependable

The HUAWEI P Smart Z 2019 is equipped with the 12nm process Kirin 710F chipset, with eight-core architecture, for high performance and maximum power efficiency. Compared with the previous-generation chipset, single-thread CPU performance is 75% higher, multi-thread performance is 68% higher and GPU energy efficiency is doubled. As a result, the smartphone’s overall performance is 30 percent higher, while energy consumption is actually 30 percent lower. 

The 4,000 mAh large-capacity battery, often found in flagship devices, works seamlessly with the Kirin 710F chipset to provide optimal power efficiency, worthy of a smartphone with diverse, and power-intensive features. Plus, the EMUI 9 operating system features cutting-edge F2FS 2.0 and EROFS technologies which increase available space, to keep the device running for an extended period of time without the slightest lag. 

Availability

The HUAWEI P Smart Z 2019 will be available to buy in the UK from June in Emerald Green and Midnight Black exclusively from Argos for £249.

You can find out more here: https://consumer.huawei.com/uk/phones/p-smart-z-2019/

About Huawei Consumer BG

Huawei’s products and services are available in more than 170 countries, and are used by a third of the world’s population. Fifteen R&D centers have been set up in the United States, Germany, Sweden, Russia, India and China. Huawei Consumer BG is one of Huawei’s three business units and covers smartphones, PC and tablets, wearables and cloud services, etc. Huawei’s global network is built on almost 30 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world.

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