PRESS RELEASE
Now available in five popular colours, white, black, silver, blue, and red, with a range of capacities, 500GB, 750GB, 1TB and previously announced 2TB, the new sleeker My Passport portable drives offer digital consumers an appealing array of storage options that reflect their personal style.
With the addition of premium finishes, specially-engineered to make the outer shell more resistant to scratches and fingerprints, the My Passport external drives feature ultra-fast USB 3.0 connectivity; USB 2.0 compatibility; WD SmartWareTM continuous, automatic backup software and WD SecurityTM for password protection and hardware encryption. The included software offers the flexibility to customise the drive to a user's storage preferences: installing all features, just the components needed, or using the drive without the software.
"With a choice of different capacities and different enclosure designs, My Passport gives our customers an opportunity to express their unique style, in an amazing pocket-sized enclosure, affording plenty of secure storage for all of one's photos, video, music and other important files", says Tim Anderson, Director of Sales, Northern Europe for WD.
Now shipping in UK at selected retailers, these ultra-portable drives are a stylish and spacious storage solution for consumers to confidently backup, store and carry their entire digital lives; peace of mind for busy consumers on the go!
Pricing and Availability
My Passport drives come with a 2-year limited warranty and are available online at the WD store at www.wdstore.co.uk and at select retailers and distributors.
Recommended retail prices: 500GB - £89.99, 750GB - £119.99, 1TB - £129.99, 2TB - £299.99.
Additional information on the My Passport family of hard drives can be found at http://www.wdc.com/en/products/external/portable/.
About WD
WD, a storage industry pioneer and long-time leader, provides products and services for people and organizations that collect, manage and use digital information. The company designs and produces reliable, high-performance hard drives and solid state drives that keep users' data accessible and secure from loss. Its storage technologies serve a wide range of host applications including client and enterprise computing, embedded systems and consumer electronics, as well as its own storage systems. Its home entertainment products enable rich engagement with stored digital content.
WD was founded in 1970. The company's products are marketed to leading OEMs, systems manufacturers, selected resellers and retailers under the Western Digital®, WD® and HGSTTM brand names. Visit the Investor section of the company's website (www.westerndigital.com) to access a variety of financial and investor information.
