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Nintendo 3DS price wars start tomorrow - £115 at TESCO

by Steven Williamson on 11 August 2011, 10:13

Tags: Nintendo (TYO:7974)

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A price-cut war among the top videogame retailers is likely to kick-off tomorrow as Nintendo drops the price of its 3DS hand-held.

Starting August 12, 2011, Tesco will drop the price of the Nintendo 3DS to £115 and it’s rumoured that others will follow suit. The price drop coincides with the announcement that a new flame-red version of the console will launch on September 9.

"The new, lower Nintendo 3DS price combined with a hot new color and big-name games will entice even more Target guests to get their hands on this first-of-its-kind 3D gaming experience," said Nik Nayar, vice president of Merchandising, Target.

If that’s not enough to tempt you to pick up the hand-held, how about the news that Super Mario 3D Land and Mario Kart 7 will launch on the console before Christmas?


HEXUS Forums :: 2 Comments

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Posted by Infinite - Thu 11 Aug 2011 11:38
Are Nintendo still in the green or is it the next ps3?

And I don't think they will be able to make money from accessories and software sales alone.
Posted by Spud1 - Thu 11 Aug 2011 13:25
Infinite
Are Nintendo still in the green or is it the next ps3?

And I don't think they will be able to make money from accessories and software sales alone.

iSupply estimate the total manufacturing cost to be $103 - so yes they are still in the green. Nintendo are pretty unique in the video gaming world as they tend to make money on every unit sold from day one - compared to Microsoft and Sony who both lose massive amounts of money on each console sold during the first few production runs.

It's good to see the price drop as I really want the console to be a success - so that more games will be made for it. I got mine on launch day but I only paid £166 for mine (from tesco), so i'm not that fussed about the price drop..£50 or so is an average premium to pay for getting something like this at launch, so it's no worse than any other. Plus as an early adopter I got a free t-shirt, free zelda soundtrack, and now 20 free games (from the 3DS Store)..so when you add up the costs it's no where near as bad :)