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Virgin adds ESPN Classic to on Demand line-up

by Sarah Griffiths on 11 February 2011, 15:28

Tags: Virgin (NASDAQ:VMED)

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Good sports

Virgin Media has added ESPN Classic content to its TV Choice on Demand service hitting TVs from Valentine's Day.

The move is designed to bolster Virgin's range of sporting content and from next week, sports fans will be able to get memorable football, rugby and cricket moments plus Wimbledon finals and documentaries including ESPN's 30 for 30 film series.

To celebrate the Six Nations Rugby tournament, ESPN Classic on Demand is showing ‘best ever rugby matches', while football fanatics can score top matches from the past 5 seasons of the Premier League. There is also ‘legends of cricket' and ‘an audience with Muhammad Ali' on offer.

All in all there is 20 hours of sporting content available on demand with fresh content added every month, and customers using Virgin Media's Online Player will also be able to watch some shows from ESPN Classic.

Aleks Habdank, director of On Demand TV services and strategy at Virgin Media said: "Our customers can already pause and rewind sports to ensure they don't miss a single moment, and now, with the addition of ESPN Classic content to our pioneering TV on Demand service, sports fans have even more flexibility for watching some of the greatest highlights from sporting history whenever they want."

 



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