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Samsung introduces a Sunrise Gold edition for Galaxy S9 and S9+

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PRESS RELEASE

A new, vibrant colour joins the Galaxy family, offering even more personalisation options for consumers

London, UK – 16 May 2018 - Samsung Electronics Co., Ltd. today announced a new colour edition of the Galaxy S9 and S9+ smartphones: Sunrise Gold. Launched in February 2018, the Samsung Galaxy S9 and S9+ are also available in Midnight Black, Coral Blue, Lilac Purple and Titanium Grey.

“People want to be able to express their style and personality through their technology and colour is a big part of that personalisation,” said Younghee Lee, CMO and Executive Vice President of Samsung Electronics. “The new edition extends the colour offerings of Galaxy S9 and S9+ with a vibrant style that embrace a modern and classic feel.”

The Sunrise Gold edition for Galaxy S9 and S9+ is Samsung’s first device to feature a satin gloss finish which wraps the smartphone in a tranquil glow and glimmer. The new Sunrise Gold colour creates a feeling of both vibrancy and calm. This sophisticated finish was developed to appeal to all users by bringing a stylistic touch of high fashion and urban interior design to a user’s mobile device. 

The Samsung Galaxy S9 and S9+ reimagine the way we communicate, share and experience the world.

  • Camera Reimagined: The Galaxy S9 and S9+ cameras come with a Super Speed Dual Pixel sensor with dedicated processing power and memory that can combine up to 12 frames into one amazing shot for the highest photo quality possible. The Galaxy S9 and S9+ camera features include Super Slow-mo capabilities, Low Light Camera with Dual Aperture lens, AR Emoji and Bixby integration.
  • Immersive Entertainment: The Galaxy S9 & S9+ offer premium sound experiences with stereo speakers tuned by AKG and supporting Dolby Atmos, giving the effect of 360-degree sound.
  • Galaxy Foundation: The Galaxy S9 and S9+ audio experience is complemented by Samsung’s revolutionary Infinity Display. In addition the Galaxy S9 and S9+ includes features to provide complete peace of mind: iris and fingerprint scanning, facial recognition capabilities enhanced with deep learning technology and now Intelligent Scan; IP68 water and dust resistance; and fast and wireless charging capabilities.

A Burgundy Red edition will also be available in Korea and China starting in May.  The Burgundy Red edition is one of the deepest red colours available featuring restrained gloss for added density and a look that is contemporary and traditional – perfect for users who appreciate luxurious design. 

UK Availability

The Sunrise Gold and Titanium Grey colourways will be available to pre-order in the UK from 22nd June and will be on sale from 29th June.

The Titanium Grey edition will launch exclusively with Carphone Warehouse, and Sunrise Gold will launch exclusively with EE.

Both colours will be available from Samsung.com/uk and select retailers from 24th August.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom UK at http://news.samsung.com/uk