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Bigred Announce Reseller Recruitment Initiative for bigredbox Server Solution

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Press release

Leading alternative server solutions provider offers resellers a plug and play solution, great margins and an alternative to Microsoft Small Business Server and high licensing fees

HARLOW - OCTOBER 2008 - Bigred, a leading supplier of powerful, user friendly, cost effective server appliance solutions for small, midsized and enterprise businesses, today announce their reseller recruitment programme as part of their ongoing reseller initiative to further establish the bigred brand and bigredbox® server solution in the marketplace.

The bigredbox® was developed to satisfy the demands of businesses looking for licence free, fast and easy to implement server solutions with comprehensive support and maintenance offerings, including security alerts, software updates, technical support, advance hardware replacement and self-help resources.

The bigredbox® is a server appliance solution that is an alternative to the standard Microsoft Small Business server or any Microsoft Server with Exchange. Bigred carries out the same applications and procedures without the huge cost attachment of licensing and certified engineers.

Neil Barnett, Commercial Director at Bigred commented, "Bigred has had tremendous success in the last five years. We have a strong existing reseller base and our bigredbox® has been rolled out by many customers across a broad range of industries. It's a resellers dream. It's a simple approach of plug and play that enables them to install a solution that won't be high maintenance, it works out of the box and the reseller isn't cutting into their profit margins by ongoing technical headaches and support issues. Most importantly, they can also enjoy very healthy resale margins, something not generally found with other server solutions. We are keen to work with resellers that are tired of the same old market offerings and are keen to embrace a new server alternative that is tried and tested. Our customer testimonials are great proof that bigredbox® really does deliver in performance, ease of use and cost savings."

The Bigred partner programme includes benefits such as:

  • High margin opportunity for Bigred partners.
  • Comprehensive technical assistance with sales, implementation and ongoing support.
  • Lead generation programme bringing new opportunities to partners.
  • Proven sales process to help partners win more business.

A comprehensive PR and marketing programme will further assist in the recruitment drive and ongoing brand and product positioning. A tactical mixture of business, trade and technical PR will be deployed in order to showcase the product portfolio and their benefits to the maximum. Editorial column inches and technical product reviews in the media will further bolster the reseller initiative and help drive sales leads to the reseller base.