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NVIDIA chops pricing on GeForce GTX 260 and GTS 250 GPUs

by Tarinder Sandhu on 12 March 2009, 13:03

Tags: XFX GeForce GTX 260, XFX GeForce GTS 250, MSI, Sapphire, NVIDIA (NASDAQ:NVDA), XFX (HKG:1079), Inno3D

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We 'welcomed' NVIDIA's GeForce GTS 250 1GB card with more than a little head scratching. Basically a GeForce 9800 GTX+ 1GB card by another name, albeit with minor improvements and a slight price-drop to around £135 for a full-retail model.

ATI's moved pricing on its Radeon HD 4870 512MB, in the form of partner rebates, and we now see a Sapphire GPU selling for £143, leaving the GTS 250 1GB - especially partner-overclocked models - little wiggle room.

NVIDIA's realised this and has, this week, chopped the buy-in cost of GeForce GTS 250 GPUs, as well as taking a hammer to GeForce GTX 260's asking price.

XFX has already cottoned-on to this fact and released the Core range, on top of the value-orientated GeForce GTX 260 XT (216-core) that currently etails for around £162, including VAT.

Looking around the web, other partners have also cut pricing, especially on 192-core GTX 260 models that are in short supply. MSI's pre-overclocked version is available for £169.11, whilst Inno3D's is on pre-order for a staggering £134.99.

Appreciating these prices, we expect to see most partners' default-clocked GeForce GTX 260 (216-core) cards come down to between £150-£170 in the next fortnight or so.

GeForce GTS 250, too, sees a slight snip, coming in at around £110 for the 512MB card and £125 for the 1GB version.

In reality, nothing much has changed in terms of technology, but you can now buy either a Radeon HD 4870 1GB or GeForce GTX 260 (216-core) 896MB for around £165 - down from around £200 a month or so ago.

The price-drop will put pressure on Radeon HD 4850 and GeForce GTS 250 512MB pricing, and we may well see both dip below £100 real soon.


HEXUS Forums :: 4 Comments

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Wow well i guess i wish i had waited, could have got a new power supply too if i had
got mine today from scan (xfx for £162) beauty of a card if a little huge.


been waiting ages for the 216 stream ones to get close to £150
Do you know if the XFX XT card is 55nm or 65nm dude?

Cheers,

Suman
it could be either, they arnt specifying which one it is so that they can get rid of old stock. The only company i know that are atm are EVGA.

Doesnt make much difference to power usage, temps or performance really though to be honest.