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NVIDIA CEO continues to dismiss Larrabee

by Sylvie Barak on 6 October 2009, 11:15

Tags: NVIDIA (NASDAQ:NVDA)

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Multi billion dollar investment

Huang maintained that to be capable of creating a throughput architecture, a parallel computing architecture, that also happens to do graphics really well was "not an inconsequential capability" and reminded his audience that NVIDIA invested one billion dollars a year in R&D in order to achieve this.

"To get to where we are today is the result of some $8 billion in R&D that we've put into our company," he persisted, affirming "that's not an inconsequential amount of R&D, even for our company."

But although Huang seemed flippant regarding the Larrabee threat, the CEO was not so brash as to trivialise the big blue chip firm completely, calling it a "formidable company of extraordinary capabilities" and reminding his audience - as well as himself, it would appear - that his rival had multiple arsenals at its disposal.

The bigger picture? Huang knows he still has a while before Intel become a credible graphics threats, but just how long that while will be is anyone's guess.



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Intel and AMD will gradually kill off nVidia, just like nVidia killed (and then bought) 3dfx.

That is, unless, nVidia develop a CPU (which I BET they are).