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HyperX reveals industry first technology with its Cloud Alpha

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PRESS RELEASE

Unveiled at Gamescom 2017, Cloud Alpha Delivers Elite Audio and Signature HyperX Comfort

Sunbury on Thames, UK – August 22nd, 2017 – HyperX®, the gaming division of Kingston® Technology Company, Inc., today unveiled its next generation gaming headset – HyperXTM Cloud Alpha. The first gaming headset to feature dual chamber technology, Cloud Alpha delivers incredible audio quality designed to enhance the PC, console and mobile gaming experience. Cloud Alpha maintains the DNA of previous award-winning HyperX headsets, delivering unmatched fit and comfort for extended gaming sessions, as well as rich, textured sound for extraordinary spatial awareness.

“The new HyperX Cloud Alpha is the first gaming headset to include our dual chamber technology to deliver unrivaled sound quality,” said Ignacio Sune, European Sales Manager, HyperX EMEA. “Designed and tested in the HyperX labs, Cloud Alpha delivers the best possible audio performance, comfort, and build quality for the ultimate competitive advantage and will be used by top eSports pros globally.”

Showcasing for the first time at Gamescom 2017, Cloud Alpha features HyperX dual chamber technology to deliver an accurate game sound with incredible range and tone. Including 50mm drivers, the dual chambers allow HyperX to separate the bass from the mids and highs, creating a dynamic sound that makes gaming, music and movies immersive. Cloud Alpha is designed to deliver the ultimate comfort for hours of extended gameplay with premium HyperX signature memory foam, an expanded headband featuring softer, more pliable leatherette, and a durable, lightweight aluminium frame design. The headset features a detachable cable with in-line audio control allowing console gamers to adjust volume and mute microphone right on the cable with multi-platform compatibility with PC, PS4, PS4 Pro, Xbox One1[1], Xbox One S™, Mac®, Mobile[2], Nintendo Switch™, and virtual reality systems with 3.5mm ports[3].  Offering players clearer voice quality and excellent sound for enhanced team communication, the Cloud Alpha is TeamSpeakTM and Discord Certified.

“We are excited to partner with HyperX for the first PUBG LAN Invitational at Gamescom." saidWoonghee Cho, Director of Global Business Development, Bluehole Inc, developer of PUBG. "HyperX is a global leader with excellent gaming products and we're happy that they'll be participating at the PUBG Invitational. We are looking forward to testing out their new Cloud Alpha headsets they are providing for all of the PC’s at the invitational”.

Gamescom is the world’s largest gaming developer event, and HyperX is proud to sponsor its first major PUBG eSports Tournament. HyperX offers a complete portfolio of gear used by pro gamers across the globe for competitive gameplay and its full lineup – including the new Cloud Alpha – will be used on 80 gaming platforms during the PUBG Invitational where gamers will compete for a $350,000 prize pool.

Cloud Alpha will be showcased at Gamescom from Aug. 22 – 24 in Cologne, Germany. HyperX will be located in the Game Industry Business Lounge, part of the Gamescom Business Area. Leading up to the official start of Gamescom, Paul Leaman, vice president, EMEA, HyperX, will be speaking on August 21 at 12pm CET on the Digital Sponsorship panel at the first SPOBIS Gaming & Media Conference on the growing eSports landscape and role of endemic sponsors. 

Availability

Cloud Alpha is planned for release September 25, priced at MSRP £89.99 and will be available first at Dixons Carphone. For more information on Cloud Alpha and availability, please visit the Cloud Alpha webpage. 

HyperX can be found on:

YouTube: http://www.youtube.com/kingstonhyperx

Facebook: http://www.facebook.com/hyperxcommunity

Twitter:    http://twitter.com/hyperx

Instagram: https://www.instagram.com/hyperx

LinkedIn: https://www.linkedin.com/company/hyperx

About HyperX

HyperX® is a division of Kingston Technology Company, Inc., the world’s largest independent memory manufacturer. Established in 2002, HyperX is headquartered in Fountain Valley, California, USA. For more information, please call +44 (0)1932 738888 or visit www.kingston.com/us/memory/hyperx

[1] Adapter required for Xbox One controllers with no 3.5mm port (adapter sold separately).

[2] Compatible with devices with CTIA standard connectors.

[3] Compatible with Virtual Reality systems with 3.5mm port.