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ASUS Transformer Prime, less Prime at £499.99

by Alistair Lowe on 19 December 2011, 10:32

Tags: ASUSTeK (TPE:2357)

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Previously we reported, based on figures from retailer, Clove, that the upcoming ASUS Transformer Prime tablet device would be priced at a hefty £550. Since then, the tablet has now come up for pre-order at PC World and ebuyer at a price of £499.99, just over £50 less than the price quoted by Clove.

We had expressed concerns over the reportedly high pricing of the Transformer Prime and are glad to see the tablet available at this price point, which whilst still at the very high-end of the spectrum, brings the tablet back into the price range of the competing premium tablet, Apple's iPad 2. What's more is on PC World, any orders made before Christmas day come with a voucher for £50, though admittedly redeemable only between a two week period in March with a minimum spend of £200, this could be the icing on the cake for some.

ASUS Transformer Prime

ebuyer has also revealed, we hope, the release date of the tablet, which it claims is January 12th and so punters wont have too long to wait after Christmas for their shiny new tablet. Further news has revealed that the Italian release of the Transformer Prime has been delayed until the end of January so that the tablet may be shipped with Android 4.0, affirming the rumours that the Ice Cream Sandwich update may very well reach the Transformer Prime before the end of January.

With this new information at hand, would you consider placing an order for an ASUS Transformer Prime tablet?



HEXUS Forums :: 8 Comments

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“would you consider placing an order for an ASUS Transformer Prime tablet?”

i'm sure many would for the name alone!
Would love to purchase but price too steep for me, hopefully get one this time next year for a smidgen under £300
So, can anyone justify the price?

Keep in mind that most people on here slate the relative high price of the iPad, claiming that it's so expensive because of the “Apple Tax”..well here we have a near identically priced tablet (£479 for 32gb iPad 2, + £21 for a keyboard), but made by a competitor (so no Apple tax claims can be made..)

Crazy pricing, at least £100 over what it should be to remain competitive..I presume that once this gets officially release we'll start seeing some more realistic pricing.
Spud1
So, can anyone justify the price?

Keep in mind that most people on here slate the relative high price of the iPad, claiming that it's so expensive because of the “Apple Tax”..well here we have a near identically priced tablet (£479 for 32gb iPad 2, + £21 for a keyboard), but made by a competitor (so no Apple tax claims can be made..)

Crazy pricing, at least £100 over what it should be to remain competitive..I presume that once this gets officially release we'll start seeing some more realistic pricing.

Once Android 4.0 rolls out my personal opinion is that this bests the iPad 2 (which I do own! - but for business use), Android is really starting to come into its own as the functionality of tablets extends meanwhile iOS feels more cluttered and less intuitive with each update. I think it is worth the money if you want a high-end tablet and don't currently own any existing model, otherwise I'd suggest holding onto the current model, the changes aren't significant enough yet to match the high price, perhaps the next iteration in the series or when the cost is lowered.

I'm not so keen on people comparing tablets with notebooks, I own both and I use both for different tasks, each has its advantage, though I'd say if they keep working on tablets and Windows adaptation becomes strong enough I'd no longer have a need for my notebook or the upcoming ultrabooks, but it feels a long way off unless x86 chips can be made in the same power envelope as ARM chips.
what's not mentioned in this article is that that £500 includes the dock