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NVIDIA talks up ION platform with abundant developer support

by Parm Mann on 2 April 2009, 11:49

Tags: NVIDIA (NASDAQ:NVDA)

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It was way back in December 2008 that NVIDIA began to tout its ION platform as the basis to the world’s smallest, premium, visual computing PC.

Fast forward some four months, and we're almost all aware of what ION has to offer. Bringing the power of a GeForce 9400M IGP to a Pico-ITX platform that supports Intel's Atom processor, ION should, in theory, open the flood gates to low-power systems that can handle modest 3D gaming and decode high-def content without breaking a sweat.

Sounds like the perfect netbook, nettop or HTPC, but if you're not already convinced by NVIDIA's hyperbole, it's now getting many of the industry's biggest names to chime in.

Here's what the likes Microsoft, Electronic Arts and Google have to say:

"Providing superior performance for one of the fastest growing market segments makes NVIDIA ION a winner. Consumers today want less expensive PCs with more capabilities, which is exactly what ION delivers. Users can suddenly do more with their systems, and developers benefit from an expanding market. It’s a win-win for the entire industry," says Jim McGregor, chief technology strategist at analyst firm In-Stat.

"ION enables consumers with new mini-notebook and small desktop systems to access and play a larger library of Windows games, creating incredible opportunity and access for all gamers,” adds Corey Rosemond, group manager, Microsoft Games for Windows program.

New affordable and powerful PC hardware like ION is going to change the landscape of PC gaming.

"New affordable and powerful PC hardware like ION is going to change the landscape of PC gaming. This new mass-market target audience is a perfect match for Battlefield Heroes," said Ben Cousins, executive producer at DICE, a division of Electronic Arts.

"NVIDIA and Google will bring the Earth into view for millions of new users. We’re really impressed with how well Google Earth will run on affordable PCs powered by ION graphics processors. It will raise the industry standard for entry-level graphics," says Stefan Kuhne, Google Earth software engineer.

We're already eagerly anticipating the ION platform, and NVIDIA's telling us that ION-based systems will be arriving in the second quarter of 2009 - that could mean any minute now. (Thanks to pauldarkside for the heads up!)



HEXUS Forums :: 3 Comments

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That's all well and good, NVIDIA, but we're already eagerly anticipating your promising new platform. Question is, when will it become productised? The wait continues.

Might want to read the rest of the press release then ;)

About NVIDIA ION graphics processors
NVIDIA ION graphics processors turn up the visuals on small PCs with up to 10X faster graphics performance than similar systems. ION graphics processors provide support for premium Windows Vista features, outstanding media capabilities including 1080p high definition video and Blu-ray movies, and support for popular PC games. ION-based PCs will arrive in the second quarter of 2009 from leading PC manufacturers.

Emphasis added.

Personally, I can't wait! As soon as there's an ION based netbook with HDMI output, I'll be buying one :)
A big issue is going to be the price, nvidia is currently leading the onboard matx graphics performance with the GeForce 9400 but at twice the price of the 8300, amd 980g and g43 it's just not worth the extra. (the gap is smaller in current mITX boards but it's still the most expensive chipset)
pauldarkside
Might want to read the rest of the press release then ;)



Emphasis added.

Personally, I can't wait! As soon as there's an ION based netbook with HDMI output, I'll be buying one :)

What he said^^, as soon a this hits pico ITX aswell i will be buying one they will make fantastic media pcs.

http://www.mini-itx.com/2009/02/04/nvidias-ion-reference-platform-reviewed-benchmarked