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NVIDIA to realign its GeForce nomenclature

by Parm Mann on 29 September 2008, 10:14

Tags: NVIDIA (NASDAQ:NVDA)

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NVIDIA did do two things with the launch of its long-awaited GeForce 200 series earlier this year - it temporarily took the single-card performance crown and it also managed to confuse the hell out of consumers with an all-new naming scheme.

In the past, consumers had a choice of GeForce 8 series graphics cards, consisting of a variety of cards ranging form the GeForce 8400 GS to the GeForce 8800 GTS. Generally speaking, the higher the number, the better the performance - even your Nan could tell the difference.

The 8 series was logically followed up with the new-and-improved GeForce 9 series, with cards ranging from the GeForce 9400 GT to the GeForce 9800 GX2. The 9 series became a little diluted in sheer quantities of SKUs, but no real confusion here - again, the higher the number the better the card.

The trouble began, however, with the launch of the GeForce 9 series successor, namely the GeForce 200 series. How the GeForce range jumped from a 9 series to a 200 series is anyone's guess, and it doesn't make for consumer-friendly browsing. With a history of higher-equals-better, one could easily be fooled into thinking that NVIDIA's top-of-the-line GeForce GTX 280 doesn't compare to a GeForce 9800 GT.

Well, according to a report by TG Daily, that confusion will soon come to an end - as will the 8 series and 9 series product names. Industry sources are believed to have stated that NVIDIA's ageing-but-useful GeForce 8 series will be completely phased out, and its GeForce 9 series will be renamed as the GeForce 100 series.

Later this year, NVIDIA's 55nm GeForce 9 series parts are thought to appear as the GeForce G 100, GeForce GT 120, GeForce GT 130, GeForce GT 140 and GeForce GT 150.

Those, then, will clearly fit in well with the high-end GeForce 200 series - the GeForce GTX 260 and GeForce GTX 280. A much needed improvement, we feel.



HEXUS Forums :: 9 Comments

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I can't help but feel having two (essentially) identical products in the wild with two completely different product names is only going to exacerbate the issue!
cptwhite_uk
I can't help but feel having two (essentially) identical products in the wild with two completely different product names is only going to exacerbate the issue!
That's never stopped them in the past!
so what they are really doing is, as they did with some 8 series cards being renamed 9 series - they are going to call 9 series cards 10 series now.. wow i can really see how that is for our benefit :rolleyes:
this is a really good idea….. hold on, I'll need to read it once more because I am confused again. Give me a min.

Why are they bothering, it just means that there will be two identical cards out on the market with different names. I wonder how many posts we will get on here about “what is better the 9800GT or the GT xxx? ”
Things aren't really helped either by having two non-identical cards with exactly the same name, ie the ‘old’ GTX 260 and the ‘new’ GTX 260 :rolleyes: